The Self Illusion: How the Social Brain Creates Identity by Bruce Hood is a fascinating look at how our brains create both our experience of the world and our sense of being a single, coherent self. As the word "illusion" in the title indicates, neither is exactly what it seems. When I interviewed Dr. Hood (for BSP 88) he explained that The Self Illusion is a broad introduction to this somewhat surprising idea. The Self Illusion was written with a general audience in mind. For those already familiar with the topic he also puts a new emphasis on the role of development. All readers should come away with a new appreciation for the critical role social interactions play through out human life.